おまかせMEO

A New Proposal for E-commerce: Coupon-Code Rewards and Surveys Driven by Thank-You Emails

August 25, 2026

A New Proposal for E-commerce: Coupon-Code Rewards and Surveys Driven by Thank-You Emails

To make someone think "I want to use this again" after buying online, it takes more than a discount — looking back on the experience matters too.

With Omakase MEO, you can hand out survey rewards as e-commerce coupon codes. Just add the survey URL to the thank-you email you already send after a purchase, and collecting reviews and creating a reason to buy again ride on the same flow.

Rewards can be handed out as coupon codes

* The image is an AI-generated illustration.

Choose E-commerce for the reward's "where the coupon is used", and you can register a coupon code for each prize slot.

  • Enter the same string into Omakase MEO as the code you created on your online store

  • The winning customer sees the code on the claim screen and enters it at checkout

Your online store's discounts and your survey rewards can be brought together.

Email, LINE and more: the customer picks how to receive it

For delivery you can allow more than one of send by email / deliver over LINE / issue a URL on the spot.

Allow two or more and the customer chooses how to receive it after answering the survey. Customers who prefer email and customers who use LINE are both covered by the same reward. Until delivery is complete, switching to another method is still possible.

In e-commerce too, you can hand the reward over on the channel the customer already uses.

Add the URL to your thank-you email and invite the survey

* The image is an AI-generated illustration.

In e-commerce, order confirmations and thank-you emails are already going out. Adding the Omakase MEO survey URL to that message is a natural fit.

  1. Send your usual thank-you email once the order is complete

  2. Include the survey invitation and the URL in the message

  3. After answering, the customer spins the wheel for a reward (a coupon code)

  4. The code gets used on the next purchase or a related product

The same survey that sits behind your in-store QR code works in a post-purchase email as well. You can run one entry point for reviews instead of splitting it between walk-in customers and online buyers.

In summary

  • Coupon codes connect your e-commerce discounts with your survey rewards

  • Email, LINE and more — the customer picks how to receive it

  • A thank-you email plus a survey URL prompts reviews after the purchase

It works for stores that run both e-commerce and a physical shop, and for online-only shops. For the settings, see Survey Rewards in the store dashboard, or ask us through the contact form.